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VGLN.com Gamecube >> News >> article

Masters of the Universe He-Man: Power of Grayskull
by VGLN Staff

Saturday, November 2, 2002

This GBA title by TDK has shipped to most major retailers.

TDK Mediactive announced that Masters of the Universe He-Man: Power of Grayskull has shipped for the Game Boy Advance handheld system. The title was developed by Taniko and is available at major retail outlets throughout North America.

He-Man is one of those classic, long-standing, action heroes that has managed to remain a part of popular-culture for the past 20 years, said Stefan Serwe, vice president of global marketing, TDK Mediactive. Combine this with the new animated series on the Cartoon Network along with the massive consumer marketing campaign for Mattels new toy line, and weve got a perfectly timed holiday title.

Twenty years after He-Man was first introduced, Mattel, Inc: (NYSE MAT) is bringing back the popular toy line for a new generation of fans, featuring newly designed action figures and playsets. The new Masters of the Universe TV Series characters also appear four times a week on the Cartoon Network, which began airing this fall. The animated series will go strip on November 1st, appearing 12 times per week.

TDK Mediactive owns the exclusive rights to publish interactive Masters of the Universe games for console systems manufactured by Sony, Nintendo and Microsoft, as well as for the PC . The publisher currently has additional titles in development for release in fall 2003.

--- VGLN Staff

 
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